A WELL-KNOWN PLAYER OF THE RUSSIAN VAS MARKET INTECH IS BOUGHT BY INMEDIA

19.
06

2014

The investment company inMedia announced closing the deal of the acquisition of INTECH,one of the largest content and service providers in Eastern Europe.

The company INTECH works in the telecommunications market since 2005. The company offers a full range of solutions in the area of VAS services, as well as in the field of M2M, mobile commerce, mobile advertising.

inMedia and INTECH began cooperation a year ago when the joint venture «INTECH NOVA» was created. Now inMedia acquires INTECH, at this INTECH will continue to function as independent business as a part of inMedia group.

The merged company under the brand INTECH will develop innovative products and solutions in the area of VAS to Russian and international telecom market and continue to work closely with many existing partners. Nikolay Kravchuk is appointed as the general director of INTECH.

Now in the global mobile market there is an active process of transformation of operator revenues: profit growth rate from voice services is reducing, and profitability from the transfer of mobile data traffic is continuously growing. The great interest to new technologies in VAS sphere is obvious.

According to AC&M in 2013 the total amount of VAS services market in the world increased by 16% and amounted to almost 410 billion dollars. Over the last year figure of VAS ARPU increased from 4.9 to 5.1 dollars, while the share of VAS in total revenue of mobile operators increased to 36%.

Total revenue from VAS in Russia in 2013 is increased by 17% compared with 2012 and reached 268 billion rubles. VAS share is 30.7%.

According to forecasts of the analytical company Ovum by 2016 year the world market of VAS will make 419 billion dollars, and Russian 405,4 billion rubles.

Nikolay Kravchuk, CEO of INTECH, says: «The Company will continue to develop its business in the CIS countries, Eastern Europe and Russia. By combining resources of inMedia and considerable experience of INTECH, we will actively implement innovative solutions to VAS market. We presented the first products of the new line at the International Exhibition Mobile Asia Expo 2014 in Shanghai.»

Ekaterina Sedinina, CEO of inMedia: «Company INTECH is well- known in the market, has a good reputation among existing partners and possesses one of the strongest R&D in the Russian. Our relationship with INTECH passed several stages, and after the success of a joint venture it was logical to integrate VAS assets. Our plan is to consolidate INTECH on the leading positions in the field of VAS for Russian and East European telecom operators, as well as scaling the business to the international market. Strategic objectives are the creation of innovative products, business diversification from classical VAS-products for operators to converged OTT-services.»

Companies profile:

inMedia is an investment company focused on advanced projects in the field of internet technologies, communication and advertising, interactive television, digital content licensing, mobile solutions and platforms.

The portfolio of inMedia includes both mature companies, known in the industry and generating steady income, and companies in the early stages of development with significant potential growth.

NTECH is one of the leading content and service providers in the telecommunications market in Russia, CIS and Eastern Europe, the developer of innovative products for mobile and WEB industry.

At the moment INTECH has offices in 13 countries around the world, R & D-centers in 3 regions of Russia. In total 200 million subscribers use the company’s solutions . Among the partners: Tele2, MTS, VimpelCom («Beeline» brand), Rostelecom and other mobile operators.

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