Geo with choice of region on map
Sex and age, income level
Relation to region: resident, employee, or first-time visitor
Sphere of interest, history of web-site visits
Online Geo: entry to designated area
Type of device, operating system
Within the framework of platform launch, a WEB interface is being created for users of the service, in which users will be setting up advertisement campaigns and viewing efficiency statistics.
The main advantage of the service for advertisers is transparency, since a real human is behind each number, and it is impossible to 'drive up' the number of displays of advertisement messages as in other channels.
Targeting setup parameters depend on capacities of Big Data operator. Intech is ready to assist in development of models for client base segmentation.
Platform for sale of advertisement traffic from Operator: SMS sending and voice call campaigns.